Privacy Policy

Effective date

June 2, 2026.

Who we are

West Coach Swing is operated by Evenements de Danse Québec Inc., located at 2182 rue Saint-Germain, Saint-Laurent, QC H4L 3T3, Canada, Montreal, Quebec, Canada. Evenements de Danse Québec Inc. is the business responsible for your personal data (the data controller). If you have any question about this policy or your data, write to us at info@westcoachswing.com.

What we collect

• Your email address (required to sign in).
• An optional display username you choose.
• Your role (leader, follower), level, and whether you practice solo or with a partner.
• Your timezone, so we show streaks and reminders correctly.
• Practice events: which drills you started, when, for how long, and an optional rating.
• Your subscription status, returned by Stripe after each billing event.
• If you sign in with Google: your Google profile name, email and profile picture URL.

Waitlist data

If you join our pre-launch waitlist, we additionally store:

• The email address you provided.
• The IP address and browser/device string from your signup, plus the exact consent line you agreed to. We keep this only to demonstrate consent if it's ever challenged.
• An optional “source” field if you arrive via a campaign link (for example, utm_source), so we know which announcements brought people in.

Your email is also synced to our email provider (Resend). Because you agreed when you joined, we use it to send marketing emails from West Coach Swing and from Phil and Flore (the people behind West Coach Swing), including launch news, offers, and the Phil and Flore newsletter. You can unsubscribe at any time using the link in any of those emails, and we then stop sending to you and mark your row accordingly. If you'd like your waitlist row deleted entirely, email info@westcoachswing.com.

Why we collect it

We use your data to run the service: to sign you in, to build a personalized practice plan, to power the tracking dashboard and achievements, to bill your subscription, and to send transactional emails (magic links, receipts, password-style notifications). We also use aggregated, non-identifying usage data to improve the app.

Who we share it with

We rely on a small set of sub-processors to operate the service. We never sell your data and we do not share it with advertising partners.

• Stripe processes your payments and stores your billing details.
• Resend delivers sign-in and transactional emails.
• Vimeo hosts and streams the drill videos.
• Vercel hosts the web app.
• Neon stores the database.
• Google only if you choose to sign in with Google.

Cookies

We use a session cookie to keep you signed in. It is strictly necessary; turning it off means you can't use the service. We do not set marketing or third-party tracking cookies.

Your rights

Depending on where you live (Quebec Law 25, GDPR, PIPEDA, and similar) you have the right to access, correct, delete, or export your personal data. Email info@westcoachswing.com and we'll act on it within 30 days.

Data retention

We keep your data while your account is active. When you delete your account, we remove your personal data from our active systems within 30 days and from encrypted backups within 90 days.

Children

West Coach Swing is not intended for users under 16. We do not knowingly collect personal data from children.

International transfers

Our hosting and database providers (Vercel, Neon) operate from servers in the United States, so your data may be transferred and stored outside Canada. We rely on standard contractual clauses with our sub-processors where applicable.

Changes

We may update this policy from time to time. If we make material changes that affect how we handle your data, we'll email you before the changes take effect.

Contact

Questions about privacy go to info@westcoachswing.com.